About SEMRANK
Empowering businesses with intelligent SEO analytics and insights
Our Story
SEMRANK was born from a simple observation: SEO analytics shouldn't be complicated. While working with numerous businesses struggling to understand their search performance, the TechPotter team recognized the need for a more intuitive, comprehensive SEO platform.
Founded in 2023, SEMRANK has quickly become the go-to solution for businesses looking to track their keyword rankings, analyze competitor strategies, and optimize their search performance with data-driven insights.
Today, we serve over 500 websites across 24 countries, helping businesses of all sizes improve their search visibility and drive organic growth.
Our Mission
To democratize SEO analytics by providing powerful, user-friendly tools that help businesses of all sizes understand and improve their search performance. We believe that every business deserves access to enterprise-level SEO insights.
Our Vision
To become the world's most trusted SEO analytics platform, empowering millions of businesses to achieve their full potential in search engines through intelligent data analysis and actionable insights.
Meet the TechPotter Team
John Potter
Founder & CEO
Serial entrepreneur with 15+ years in digital marketing and SEO. Previously founded two successful SaaS companies.
Sarah Johnson
Head of SEO Strategy
Former Google search quality specialist with deep expertise in algorithm analysis and ranking factors.
Mike Chen
Lead Developer
Full-stack engineer specializing in data analytics and high-performance web applications.
Emma Davis
Product Manager
Product strategist with expertise in user experience design and data visualization for analytics platforms.
Our Values
Accuracy First
We prioritize data accuracy and reliability above all else, ensuring our users can make informed decisions based on trustworthy analytics.
Innovation
We continuously push the boundaries of SEO analytics, leveraging cutting-edge technology to provide insights that drive results.
Customer Success
Our success is measured by our customers' success. We're committed to helping every user achieve their SEO goals.
Data Security
We maintain the highest standards of data security and privacy, protecting our users' sensitive business information.